Meeting Abstract

The Role of Fashion vs. Style Orientation on Sustainable Fashion Consumption


AutorenlisteGwozdz, Wencke; Gupta, Shipra; Gentry, Jim

Erschienen inMacromarketing and the Crisis of the Social Imagination. Proceedings of the 39th Annual Macromarketing Conference

HerausgeberlisteBradshaw, A; Laamanen, M; Reppel, A

Jahr der Veröffentlichung2014

Seiten926-926

URLhttps://www.macromarketing.org/assets/proceedings/2014-macromarketing-proceedings.pdf

Konferenz39th Annual Macromarketing Conference



Autoren/Herausgeber




Zitierstile

Harvard-ZitierstilGwozdz, W., Gupta, S. and Gentry, J. (2014) The Role of Fashion vs. Style Orientation on Sustainable Fashion Consumption, in Bradshaw, A., Laamanen, M. and Reppel, A. (eds.) Macromarketing and the Crisis of the Social Imagination. Proceedings of the 39th Annual Macromarketing Conference. Laramie, WY, USA: Macromarketing Society. p. 926. https://www.macromarketing.org/assets/proceedings/2014-macromarketing-proceedings.pdf

APA-ZitierstilGwozdz, W., Gupta, S., & Gentry, J. (2014). The Role of Fashion vs. Style Orientation on Sustainable Fashion Consumption. In Bradshaw, A., Laamanen, M., & Reppel, A. (Eds.), Macromarketing and the Crisis of the Social Imagination. Proceedings of the 39th Annual Macromarketing Conference. (pp. 926). Macromarketing Society. https://www.macromarketing.org/assets/proceedings/2014-macromarketing-proceedings.pdf


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