Journalartikel

Jahr der Veröffentlichung: 2015

Seiten: 42-57

Zeitschrift: Agrarwirtschaft

Bandnummer: 64

Heftnummer: 1

ISSN: 0002-1121

eISSN: 0515-6866

Verlag: Verlag Alfred Strothe GMBH & Co.

Abstract: 
The knowledge of relevant criteria and important motives for the choice of a course can help a university in improving present courses and developing future courses. This knowledge will enable a university to strategically increase its attractiveness for actual and potential students. Whereas the undergraduate school choice is explored to a large extent, the graduate school choice is largely unexplored. We analyze the master courses in agriculture at the University of Giessen by conducting a survey. We use marketing research methods to analyze our survey data.

Harvard-Zitierstil: Hildenbrand, A. and Soviana, S. (2015) Assessing the Criteria for and the Satisfaction with the Choice of a Graduate School: an Example from the Master Courses in Agriculture at the University of Giessen, Agrarwirtschaft, 64(1), pp. 42-57

APA-Zitierstil: Hildenbrand, A., & Soviana, S. (2015). Assessing the Criteria for and the Satisfaction with the Choice of a Graduate School: an Example from the Master Courses in Agriculture at the University of Giessen. Agrarwirtschaft. 64(1), 42-57.