Journal article

Brain potentials show rapid activation of implicit attitudes towards young and old people


Authors listvan der Lugt, Arie H.; Banfield, Jane F.; Osinsky, Roman; Muente, Thomas F.

Publication year2012

Pages98-105

JournalBrain Research

Volume number1429

ISSN0006-8993

eISSN1872-6240

Open access statusGreen

DOI Linkhttps://doi.org/10.1016/j.brainres.2011.10.032

PublisherElsevier


Abstract
While previous behavioural research suggests that attitudes, for example towards elderly people, may be activated automatically, this type of research does not provide information about the detailed time-course of such processing in the brain. We investigated the impact of age related attitude information in a Go/NoGo association task that paired photographs of elderly or young faces with positive or negative words. Event related brain potentials showed an N200 (NoGo) component, which appeared earlier in runs which required similar responses for congruent stimulus pairings (e.g. respond to pictures of elderly faces or negative words) than for incongruent pairings (e.g. respond to elderly faces or positive words). As information processing leading to a certain attitude must precede differential brain activity according to the congruence of the paired words and faces, we show that this type of information is activated almost immediately following the structural encoding of the face, between 170 and 230 ms after onset of the face. (C) 2011 Elsevier B.V. All rights reserved.



Citation Styles

Harvard Citation stylevan der Lugt, A., Banfield, J., Osinsky, R. and Muente, T. (2012) Brain potentials show rapid activation of implicit attitudes towards young and old people, Brain Research, 1429, pp. 98-105. https://doi.org/10.1016/j.brainres.2011.10.032

APA Citation stylevan der Lugt, A., Banfield, J., Osinsky, R., & Muente, T. (2012). Brain potentials show rapid activation of implicit attitudes towards young and old people. Brain Research. 1429, 98-105. https://doi.org/10.1016/j.brainres.2011.10.032



Keywords


AMYGDALAEVENT-RELATED POTENTIALSGo/NoGoHUMAN EXTRASTRIATE CORTEXImplicit associationPREJUDICERACESelf-esteemStereotypeTIMECOURSE

Last updated on 2025-10-06 at 10:03