From Resistance to Opportunity-Seeking: Strategic Responses to Institutional Pressures for Corporate Social Responsibility in the Nordic Fashion Industry - Research portal of Justus Liebig University Giessen:

Journal article

From Resistance to Opportunity-Seeking: Strategic Responses to Institutional Pressures for Corporate Social Responsibility in the Nordic Fashion Industry

Authors list: Pedersen, E.R.G.; Gwozdz, W.

Publication year: 2014

Pages: 245-264

Journal: Journal of Business Ethics

Volume number: 119

Issue number: 2

DOI Link: https://doi.org/10.1007/s10551-013-1630-5

Publisher: Springer

Abstract:

Using survey responses from 400 fashion companies in Denmark, Norway, Sweden, Finland, and Iceland, we examine the diversity of strategic responses to institutional pressures for corporate social responsibility (CSR) within the Nordic fashion industry. We also develop and test a new model of strategic responses to institutional pressures that encompasses both resistance and opportunity-seeking behaviour. Our results suggest that it is inconsistent pressures within, rather than between, stake-holder groups that shape strategic responses to CSR pressures and that increasing pressures stimulates opportunity-seeking at the expense of compliance.

Authors/Editors

- Uni.-Prof. Dr. Wencke Gwozdz

Citation Styles

Harvard Citation style: Pedersen, E. and Gwozdz, W. (2014) From Resistance to Opportunity-Seeking: Strategic Responses to Institutional Pressures for Corporate Social Responsibility in the Nordic Fashion Industry, Journal of Business Ethics, 119(2), pp. 245-264. https://doi.org/10.1007/s10551-013-1630-5

APA Citation style: Pedersen, E., & Gwozdz, W. (2014). From Resistance to Opportunity-Seeking: Strategic Responses to Institutional Pressures for Corporate Social Responsibility in the Nordic Fashion Industry. Journal of Business Ethics. 119(2), 245-264. https://doi.org/10.1007/s10551-013-1630-5