Smart Defaults and Soft Nudges: How Insights From Behavioral Economics Can Inform Effective Nutrition Policy - Research portal of Justus Liebig University Giessen:

Contribution in an anthology

Smart Defaults and Soft Nudges: How Insights From Behavioral Economics Can Inform Effective Nutrition Policy

Authors list: Reisch, L.; Gwozdz, W.

Appeared in: Marketing, Food and the Consumer : Festschrift in Honour of Klaus G. Grunert

Editor list: Scholderer, J.; Brunsø, K.

Publication year: 2013

Pages: 189-200

ISBN: 978-1-78273-526-7

Authors/Editors

- Uni.-Prof. Dr. Wencke Gwozdz

Citation Styles

Harvard Citation style: Reisch, L. and Gwozdz, W. (2013) Smart Defaults and Soft Nudges: How Insights From Behavioral Economics Can Inform Effective Nutrition Policy, in Scholderer, J. and Brunsø, K. (eds.) Marketing, Food and the Consumer : Festschrift in Honour of Klaus G. Grunert. Harlow: Pearson Education Limited, pp. 189-200

APA Citation style: Reisch, L., & Gwozdz, W. (2013). Smart Defaults and Soft Nudges: How Insights From Behavioral Economics Can Inform Effective Nutrition Policy. In Scholderer, J., & Brunsø, K. (Eds.), Marketing, Food and the Consumer : Festschrift in Honour of Klaus G. Grunert (pp. 189-200). Pearson Education Limited.